China.org.cn and Searchina of Japan have tied up to promote the upcoming Beijing 2008 Olympic games.
China.org.cn offers China-related news in nine languages, including now, Japanese.
The Japanese version will provide:
1. Olympic news
2. background information
3. photos
4. comments
and, drum roll, coming in March - "The Olympics through Beijing Residents' Lens."
Users will be able to record the Games-related scenes via camera phones and present a 'real' Games to Japanese sport fans.
Real from a camera phone point of view.
"See that tiny little speck? That's Michael Phelps touching the wall in the 400IM final."
"Is that a pool? I thought it was your camera phone background?"
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